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Table of Contents – AXS
Sports Executives Reveal Blueprint for Future Growth at AXS DRIVE Conference
(Los Angeles, CA) – Team presidents from Major League Baseball (MLB), Major League Soccer (MLS), and the National Women’s Soccer League (NWSL) converged for a pivotal discussion on the future of sports business. The wide-ranging conversation, a highlight of Sports Business Journal’sAXS DRIVE event in Los Angeles, was moderated by SBJ Publisher Abe Madkour and delved into revenue growth, fan engagement, and the massive investments shaping modern franchises.
AXS
The panel featured an all-star lineup of industry titans:
When asked about the next major revenue stream, the answers varied but centered on innovation beyond the game itself.
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Larry Baer pointed to the “social aspect,” emphasizing the need to expand the fan experience beyond the 81 home games at Oracle Park. Derrick Hall highlighted international opportunities and the critical need to rethink outdated ticketing models. “The old days of just season tickets are over with,” Hall stated. “Now we have to come up with summer passes or season passes and convert them hopefully into season ticket or advantage members.” He also stressed the importance of activating facilities year-round, noting, “It’s about retail, it’s about office space, restaurants, bars, activation, year-round — that’s revenue.”
For the NWSL’s Chicago Stars, President Karen Leetzow explained that their strategy is fundamentally different. “It’s just about building community… making people feel connected to what we’re doing … not just to our players but to women’s sports.” Tom Braun of the LA Galaxy focused on the digital frontier, touching on the importance of monetizing short-form content to engage a global audience.
AXS
Tackling Fan Affordability and Accessibility
The conversation then shifted to one of the industry’s most persistent challenges: keeping games affordable and accessible.
“We always want to keep an eye on affordability,” said Baer, citing dynamic pricing strategies that vary with demand. Hall noted that the most constructive fan feedback often involves concession pricing and efficiency, an area all teams are working to improve. He also admitted that older venues like Chase Field, built in 1998, require significant upgrades to include more premium spaces that fans now expect.
Leetzow pointed out that her team’s location, 20 miles outside Chicago, creates an accessibility hurdle. However, she sees affordability as a key point of differentiation for women’s soccer, offering families a high-quality sports experience without the premium price tag. Braun echoed that parking and concessions are perennial top complaints in fan surveys, emphasizing the need to continuously communicate improvements to the fanbase.
Embracing Private Equity and Future Investments
On the topic of private equity investment, which is becoming increasingly common in sports, the leaders were optimistic but measured. Baer called it “value add,” citing the Giants’ partnership with global investment firm Sixth Street. Leetzow welcomed the influx of capital into women’s sports but noted that long-term, sustainable growth for her franchise depends on gaining control of its infrastructure. She confirmed the Stars will play temporarily at Northwestern’s lakefront stadium next year while continuing their pursuit of a permanent, ownable home.
When asked where they would invest a windfall of cash into their franchises, the answers highlighted their unique priorities:
Baer (Giants): Prioritizing reaching younger audiences, calling his team in the “memory making business.”
Hall (Diamondbacks): Technological upgrades, citing the forthcoming Intuit Dome as a model for ROI. He also highlighted outreach to Arizona’s large Latino fan base.
Leetzow (Stars): Marketing the event experience to close the knowledge gap in women’s soccer and getting new fans to “sample the product.”
Braun (Galaxy): Data capture. His mission is converting single-game buyers into package holders. “It’s always about getting them to come back,” Braun said. “Every single year it’s our focus and our priority that we have to do more.”
The AXS DRIVE panel provided a powerful, behind-the-scenes look at the strategic minds guiding professional sports into a new era, proving that the business of sports is as competitive and dynamic as the games themselves.
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Table of Contents – Australian Open
Djokovic Defies Odds, Ends Sinner Streak to Chase 25th Grand Slam Crown
For American tennis fans, when the stakes are highest, Novak Djokovic still finds a way. In a monumental Australian Open semifinal that tested every ounce of his legendary resolve, the 38-year-old Serbian superstar overturned a haunting losing streak to defeat the formidable Jannik Sinner 3-6, 6-3, 4-6, 6-4, 6-4. This wasn’t just a win; it was a statement victory that propels him one step from a historic 25th Grand Slam title.
Australian Open
Entering the match, the odds seemed stacked against Djokovic. He had lost his last five meetings to the young Italian, including painful defeats in three consecutive major semifinals. Sinner, the two-time defending Australian Open champion, was in devastating form and hadn’t dropped a set all tournament. But on the iconic Rod Laver Arena, Djokovic authored a classic, battling for over four hours to snap that skid and advance to his 11th final in Melbourne.
“I wouldn’t dare to call it my finest ever, but definitely the finest in the last couple of years,” Djokovic said. “Under the circumstances… it doesn’t get better than this.”
The victory is a massive momentum shift for Djokovic, who endured a rare major-less season in 2024. Now, he stands on the brink of breaking the all-time record he shares with Margaret Court. A win in the final would secure his singular place in tennis history as the undisputed GOAT (Greatest of All Time) in terms of major singles titles.
Australian Open
The final hurdle? A blockbuster clash with the world’s current top player, Carlos Alcaraz. The Spanish phenom earned his spot earlier in the day with a grueling five-set win over Alexander Zverev, setting up a mouth-watering rematch of recent epic finals at Wimbledon and the Paris Olympics. This sets the stage for what many are calling a “dream final” for the Australian Open.
Djokovic’s path to this moment was physically taxing. The 38-year-old has been managing foot blisters and relied on his unparalleled mental fortitude and serve to weather Sinner’s storm. In a dramatic final set, he stared down eight break points, including a nerve-wracking 0-40 deficit at 4-3, before clawing his way to a legendary victory.
Australian Open
What This Means for Fans:
For viewers in the USA, Sunday’s final is an unmissable spectacle. It’s the ultimate generational clash: the relentless king, Djokovic, chasing immortality, against the explosive heir apparent, Alcaraz, eager to dethrone him on the biggest stage. It’s a narrative that transcends sports—a must-watch chapter in tennis history.
Australian Open
Catch all the action from the Australian Open men’s final live on ESPN.
Read More: For a recap of the other semifinal, see how Carlos Alcaraz battled into his first Australian Open final.
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Table of Contents
Nicki Minaj’s Shocking Trump Turn: A Bold Power Shift
🎤 Introduction: Nicki Minaj’s Political Transformation
Nicki Minaj
Global rap superstar Nicki Minaj has once again shocked fans — not with a chart-topping hit, but with a bold political move. The “Super Bass” rapper recently appeared on stage holding hands with former U.S. PresidentDonald Trump, publicly calling herself his “No. 1 fan.”
This unexpected endorsement marks a dramatic shift for Minaj, who was once praised for supporting progressive and LGBTQ+ causes. Now, her alignment with conservative politics has sparked intense debate across the entertainment and political worlds.
🌟 From Rap Royalty to Political Headlines
For more than a decade, Nicki Minaj dominated hip-hop with unforgettable albums, viral performances, and a loyal fan base known as the Barbz. However, in recent years, newer female rappers like Megan Thee Stallion, Cardi B, Doechii, and Lizzo have captured the spotlight.
While Minaj remains a cultural icon, her musical presence has slowed since her last album release in 2023. As competition grew, Minaj began making headlines for controversies instead of chart rankings — ultimately pushing her into political conversations rather than musical ones.
⚔️ The Megan Thee Stallion Feud and Public Backlash
One of the biggest turning points came after Megan Thee Stallion released the hit song “Hiss.” Many fans interpreted lyrics as subtle references to Minaj’s personal life, including sensitive legal controversies involving her family.
Minaj responded with heated social media posts and public criticism, which fueled online backlash. Critics accused her of crossing ethical lines, while supporters defended her emotional response. The feud intensified divisions among hip-hop audiences and damaged Minaj’s public image.
🇺🇸 Why Nicki Minaj Is Moving Closer to Donald Trump
In late 2025, Minaj began openly praising Donald Trump on social media, especially after his foreign policy statements regarding religious freedom abroad. She later appeared alongside Trump and business figures at a Washington summit promoting a federal savings initiative for American children.
On stage, Minaj confidently stated, “I’m probably the president’s No. 1 fan, and that’s not going to change.” Her appearance symbolized a full political crossover — from entertainer to outspoken supporter.
Trump returned the praise, calling her a loyal supporter and joking warmly about her iconic fashion style.
✅ Positive Reactions: Fans, Influence, and Philanthropy
Despite backlash, Minaj’s supporters applaud her courage to speak freely and follow her beliefs. Many admire her willingness to challenge Hollywood’s dominant political culture.
Another positive development is her promise to donate hundreds of thousands of dollars to fans through savings programs, showing a philanthropic side of her political involvement. Supporters believe her influence could encourage youth engagement in civic discussions and financial awareness.
For Trump supporters, Minaj’s endorsement brings star power to conservative platforms and expands outreach to younger audiences.
❌ Negative Reactions: Controversy, Criticism, and Image Risk
On the flip side, critics argue that Minaj’s political stance contradicts her earlier advocacy for marginalized communities. Some fans feel betrayed, while others worry the endorsement could permanently damage her brand and alienate longtime supporters.
Her past controversies — family legal issues, social media clashes, and public feuds — continue to resurface, adding fuel to criticism. Industry insiders also question whether political alignment can replace musical relevance in sustaining long-term fame.
🎯 What This Means for Nicki Minaj’s Career and Legacy
Nicki Minaj
Nicki Minaj’s evolution reflects how celebrity influence now blends entertainment, politics, and social identity. Whether this move revitalizes her public presence or deepens controversy remains uncertain.
What’s clear is that Minaj has once again proven her ability to dominate headlines, spark debate, and command attention — even outside the music industry.
📝 Final Thoughts
Nicki Minaj
Nicki Minaj’s shocking political transformation shows how fame, influence, and personal conviction can collide in unexpected ways. While some celebrate her bold independence, others see it as a risky move that could reshape her legacy forever. Love her or criticize her, Nicki Minaj remains impossible to ignore.
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Table of Contents
Harry Styles 2026 Tour: Dates, Residencies & How to Get Tickets
Get ready, America—Harry Styles is coming back! The global superstar has officially announced his monumental ‘Together, Together’ world tour for 2026, ending the live show drought fans have felt since his last tour wrapped in 2023. The announcement comes hot on the heels of his newly revealed album, ‘Kiss All the Time. Disco Occasionally.’
Harry Styles
This isn’t just any tour. Styles is taking the concept of a residency to a stunning new level, particularly here in the USA. The crown jewel of the global trek is a massive 30-date residency at New York City’s legendary Madison Square Garden. This monumental run shatters his own previous record of 15 shows at the iconic arena, promising an unprecedented connection with fans on his home turf.
Harry Styles
“This tour marks Styles’ first live performances since his acclaimed ‘Love on Tour’ concluded in 2023,” a source close to the planning notes. That previous tour, famous for its vibrant, inclusive energy, set a high bar, but the 2026 plans suggest an even more ambitious production.
Harry Styles
The tour routing is truly global. Styles will kick off in Amsterdam on May 16, before hitting other major residency cities like London. He’ll then cross the Atlantic for the historic MSG run. After North America, the tour continues to São Paulo, Mexico City, and wraps in Sydney, Australia on December 13. In total, fans can look forward to 50 spectacular performances.
Adding to the excitement is a stellar and eclectic lineup of opening acts. Styles will be joined by legends and modern stars alike, including Robyn, Shania Twain, Jorja Smith, Jamie xx, Fousheé, and Skye Newman.
Harry Styles
For U.S. fans eager for tickets, mark your calendars. The general on-sale for most tour dates is set to begin on January 30. Given the scale of the MSG residency and Styles’ immense popularity, demand is expected to be incredibly high.
The tour announcement completes a whirlwind month of promotion for Styles’ upcoming album. After teasing fans with cryptic billboards across the country, he confirmed the album title and announced that the lead single, “Aperture,” will drop this Friday. This sets the stage for what is already one of 2026’s most anticipated albums, in a year crowded with new music from giants like Bruno Mars.
Harry Styles
This tour is more than a series of concerts; it’s a cultural event. By committing to such extensive residencies, Styles is promising a deeper, more immersive live experience. For American fans, the chance to secure tickets for one of those 30 historic nights at The Garden is the only news that matters this week.